Sunday, October 14, 2012

Organic retail @ OMR

Organic farmer Ranganathan has opened a retail outlet on his OMR farmland at Padur, near Kelambakkam. His shop, set up in the front hall of his farm house, sells about 140 organic products procured from 2,000 farmers in Tamilnadu and elsewhere. Mr Ranganathan, an activist in organic farming, said he got initiated by a friend in Sweden in early 1970s.
That was the time when he came from his native Myladuthurai to work at a dairy in Chennai. It was around the same yime he set up a farm of his own on a one-acre patch near Kelambakkam on OMR. His farm  is now sourrounded by high-rise residential buildings. Amid the emerging communities developed by the Mantri's, the Gem Group, X S Real, the Jain Housing Group and the Poorvankara, would Mr Ranganathan's one-acre coconut and Mango patch hold out on its own ?
'I have no intention of giving up my farm land, not till my death, at any rate," says 64-year-old Ranganathan.
He moved his organic retail  from T Nagar to his own farmland a month back, Besides vegetables and organic fruits, the OMR outlet stocks a wide range of value-added food items, neatly packed, labeled and bottled.
Mr Ranganathan wanted us  to report to him our assessment of organic milk he procures from a  Chingulpet dairy-owner who maintains a livestock of 100 truly Indian bred cattle. He gets organic milk packets only on weekends nowadays.. Mr Ranganathan said could arrange for daily milk supply,  if he could have a customer base of at least 60 neighbourhood residents.
Mr Ranganathan can be reached at 9443346369; Landline - 044 27475961
Related YouTube video clips:
Farmhouse organic outlet on OMR - 2.43 mins.
Organic farmer Mr Ranganathan interview - 4.05 mins.

3 comments:

  1. Hi, Can u please update the address of this shop. I am interested in buying organic fruits and vegetables and most importantly organic milk and eggs. Thanks!

    ReplyDelete
  2. Hi,
    This post is really nice and informative. The explanation given is really comprehensive and informative. I am feeling happy to comment on this post.
    organic fruits shopping chennai

    ReplyDelete
  3. RAJIV GANDHI SALAI, NEAR HINDUSTAN INSTITUTE, Padur, Chennai - 603103, Tamil Nadu, India

    ReplyDelete